Class Action Suits Attempt To Stretch Consumers’ Ability To Sue For CCPA Violations

• The CCPA’s private right of action is limited. It covers consumers’ right to reasonable protection against certain types of data breaches, but not the new and expansive “Privacy Rights” the act is best known for.
• Several private plaintiffs have filed putative class actions alleging CCPA violations. Some of their claims defy the act’s explicit limitations by seeking redress for alleged violations of Privacy Rights.
• If courts permit these claims to move forward, it would represent a dramatic expansion of the CCPA, forcing businesses to re-assess the scope of their legal exposure.